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We hired one colleague for every department.
Last Tuesday, marketing asked Viktor to write the weekly campaign recap, pull performance from Google Ads and Meta, and format it as a PDF for the exec team. Done in four minutes.
That same afternoon, engineering asked Viktor to review three open pull requests on GitHub, cross-reference with the Linear sprint board, and flag anything blocking the release. Posted to private channel before standup.
At 9pm, ops asked Viktor to draft a vendor contract summary from three Notion docs and send it to the team. It was in #ops by morning.
None of them knew the others were using it.
Same colleague. Three departments. That's what changes when your AI coworker lives in Slack, where your whole company already works. It's not a tool one person logs into. It's a teammate everyone messages.
5,700+ teams. SOC 2 certified. Your data never trains models.
"Viktor is now an integral team member, and after weeks of use we still feel we haven't uncovered the full potential." - Patrick O'Doherty, Director, Yarra Web
Hey {{ first name | Market Timer }}!
Insider Buying — Notable and Recent
This is the most bullish signal in the story right now. With shares near 12-year lows around $44, a wave of open-market insider purchases hit in April 2026:
Tim Cook (Apple CEO, Nike lead independent director) bought 25,000 shares (~$1.06M);
CEO Elliott Hill bought 23,660 shares (~$1M);
Board member Robert Holmes Swan bought ~$500K worth; and
John W. Rogers Jr. bought ~$173K.
This follows a similar round of insider purchases in December 2025. Crypto News
Jim Cramer noted: "Insiders might sell for a lot of reasons, but they only buy because they think a stock's headed higher longer term." Finviz
Cycle Analysis
NKE’s cycles allow for a turnaround.
Summary
Nike is a genuine turnaround story trading near multi-year lows, with meaningful insider conviction — but the China reset, margin compression, and slipping timeline make it a "show me" stock. Bulls point to the brand, dividend, and insider buying; bears point to 7+ consecutive quarters of margin decline and no clear inflection date. Cycle prospects align with insider conviction.
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